There is now a quick and easy way to track sales via an Instagram influencer partnership and this is through the use of Cookie-less Voucher Tracking.
What is Cookie-less Voucher Tracking?
As an exciting Affiliate Future feature, we can set up campaigns to run "cookie-less" (i.e. without the need for a tracking link), which makes it perfect for some of the social platforms that don't allow affiliate links.
For example, if a voucher code is applied within a transaction on an advertiser's site and that voucher code is exclusive to a specific publisher, that specific publisher will receive that commission each time the code is used, even if the tracking link is not clicked on!
This means that the use of affiliate tracking links are not always needed in order for Affiliate Future advertisers to work with publishers through the affiliate channel.
In order to set this up, only a few small changes are required, so please get in touch if you are looking for more information.
How does this work for Instagram Influencer partnerships?
This means that an influencer can place an exclusive voucher code onto one of their social posts, for example, FLOWER10, and can rest assured knowing that they will receive the correct commission. All commission will be attributed to the influencer's publisher account even though no tracking link was clicked through.
If you would like to find out more about Cookie-less voucher tracking, and some of the other features we can offer, please check out our blog post here, or get in touch.